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THEMUSEUM lands major touring exhibition from Egypt

Unwrapping Egypt to be on display for seven and a half months

Kitchener, ON - In partnership with the Egyptian Ministries of Antiquities and Tourism, the Grand Egyptian Museum set to open in 2015, THEMUSEUM is proud to announce Unwrapping Egypt on display May 15th, 2014 to January 4th, 2015.

Unwrapping Egypt reveals the secrets of an ancient culture, featuring over 400 museum-quality replica artifacts focusing on the world-famous tomb of King Tutankhamun.

Covering two levels of THEMUSEUM, visitors will marvel at the incredible 5,000 years of Egyptian history and culture including Pharaonic, Greek and Roman, Coptic and Islamic artifacts in addition to the King Tutankhamun artifacts.

Produced by the Egyptian Art Center, the collection will allow visitors to experience artifacts that are not allowed to travel beyond Egypt’s borders. The exhibition has toured extensively, including stops in Hong Kong, Japan, Panama, Poland, Puerto Rico, Venezuela and North America.

This special exhibition will run for seven and a half months allowing staff of THEMUSEUM to offer a wide range of programming. School groups have already begun booking curriculum based programs pertinent to Grades 2 to 12. During the summer months the focus will shift to family and camp themes with a marketing campaign directed at local families and day trip visitors from across south western Ontario.

“Egypt as a brand has huge appeal but many people only have a basic understanding of the rich thousands of years old culture,” said David Marskell, CEO of THEMUSEUM “this unique exhibit gives our organization the opportunity to ensure visitors will have transformative experiences from their visits”

In September THEMUSEUM will ‘re-launch’ the exhibition, introducing The Egyptian Dialogues, a series featuring leading authorities, films, and panels including topics such as Egyptian technology, art, science, architecture, and culture. THEMUSEUM is also in negotiation to add authentic thousands of year old artifacts to the exhibit allowing for multiple visits.

As part of Unwrapping Egypt there will be a merchandise area located on the fourth level offering an extensive program of gifts and souvenirs. As a part of THEMUSEUM’s plan, efforts are being made to sign a Friendship Agreement with the Grand Egyptian Museum, currently under construction in Giza, Egypt. Visitors can support what will be the largest archaeological museum in the world by purchasing a scarab.

THEMUSEUM is appealing to local community groups and businesses to assist in bringingUnwrapping Egypt to Waterloo Region allowing THEMUSEUM to awe, inspire and enlighten our
children, university students and the entire community.

THEMUSEUM will introduce “preview pricing” of only $8.95 per person for the week leading up to Unwrapping Egypt through the end of June. This represents a huge savings for families. The Science of Sexuality and A Russian Accent continue but only until Sunday April 27th.

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